Industry insights

Branded Glass Bottles: The Economic and Ecological Benefits For Your Hotel

By Matt Stimpson |  Published

For hotels and other hospitality sector businesses around the world, there is, by default, a lot of waste. According to Wrap, 62% of packaging and ‘non-food’ waste is recycled, and one of the highest levels of recycling is for glass. But with growing urgency to reduce and reuse, branded glass bottles could be a way for your hotel to market your brand values and reduce your environmental impact.

Recycle, reduce, and reuse

In the 21st century, recycling, reducing, and reusing is now as much a global necessity as it is a positive step in boosting your venue’s eco-credentials. While glass is 100% recyclable, it also has the ability to be recycled many times over, almost continuously, without any reduction in quality.

But any glass recycling saves items from going into landfill where they can take decades, or even hundreds of years, to break down. And for every ton of glass recycled, it can save up to a ton of natural resources, raw materials, and fossil fuels – and a reduction in CO2 emissions. So the benefits of recycling the serious volume of wine, spirit, soft drink, and water bottles used in the hotel sector can have a significant impact on all of us.

The vast majority of hotels and hospitality venues should already be using waste contractors to remove and recycle glass and any other waste from the premises. But reusing glassware can be the logical next step to actually reducing the sheer volume currently created.

Branded glass bottles

A common sight in hotels across the country is having a complimentary glass or plastic bottle of popular brand name water in every guest room and mini-bar. Like many marketing campaigns, the simple ones are often the most effective and it doesn’t come any more effective than replacing those with your own branded glass bottles featuring your hotel logo.

This is a perfect opportunity to shout about the environmentally-friendly and sustainability values of your hotel. While making a great statement in every guest room, they also make an ideal and premium addition to any of your front-of-house areas including your restaurant and bars, as well as your overall hospitality offering.

Thirsty Work can offer you a range of reusable and refillable branded glass bottles that can feature your hotel’s logo together with a choice of ‘still’ or ‘sparkling’ text. The choice of 500ml, 700ml, and 1 Litre glass bottles are an effective way to boost your offline marketing while reducing your carbon footprint and your recycling requirements.

We can even offer you a range of refillable water filtration bottling systems, aimed at giving you the ideal replacement to brand-name still or sparkling bottled water throughout your hotel. From bar taps to compact counter-top units, they connect to your own mains water supply for a choice of still, sparkling, chilled, ambient, or hot water.

Your next steps

Not only can you give each guest a choice of pure-filtered, fresh water whenever and wherever they need it, but together with your branded glass bottles, you can take the next step towards saving money with reusable products for a greener, more sustainable world.

Contact the Thirsty Work team today for your free quote and find out how you can take advantage of all the economic and ecological benefits branded glass bottles can give you. Call 01392 877 172 or email today.